AMY LEIGH ASSAAD is a Sydney based designer and creator of couture bridal, wedding, and racewear headpieces. As all of her pieces are custom made for each bride to their specifications a traditional eCommerce solution didn't fit her needs. Instead of purchasing product she wanted to showcase her pieces but wanted customers to contact her directly for a design consultation. We removed the cart features from the theme and replaced the "Add to Cart" button with a "Book a Consultation" button.